Design Thinking and Innovation Metrics
Lewrick
Powerful tools to manage creativity, OKRs, product and business success.
Business Ecosystem Design › Templates › Design thinking
Design thinking
Extreme User/Lead User
A template to learn from extreme users and lead users whose needs are ahead of the mainstream.
When to use it
When average users do not reveal new needs, or when looking for radical ideas.
How to start
- Identify extreme and lead users at the edges of the target group.
- Observe and interview them about workarounds and wishes.
- Transfer the insights to the mainstream customer.
The book explains the tool step by step, with examples from ecosystems in Europe, China and the US.
More templates: Design thinking
Design thinkingLean CanvasA one-page business model: problem, customer segments, unique value proposition, solution, channels, revenues, costs, key metrics and unfair advantage.Design thinkingDesign Thinking CanvasOne canvas for the design thinking lens: from research and problem statement to persona, ideas, prototypes, lean canvas and MVP requirements.Design thinkingForesight FrameworkA framework to scan trends, signals and future scenarios that shape customer needs and ecosystems.
Get the book
Order on AmazonDesign Thinking for Business Growth: every tool explained step by step.
The series
More books from the series.
The Wiley design thinking series: more than 3 million readers in over 25 languages.
New
The Design Thinking Library
Five books in one box: mindset, methods, metrics, growth and purpose. The complete methodology for the full innovation lifecycle.
Design Thinking for Humanity
Lewrick
Practical tools and methods to build resilience for a better future.
The Design Thinking Playbook
Lewrick · Link · Leifer
Mindful digital transformation of teams, products, services, businesses and ecosystems.
The Design Thinking Toolbox
Lewrick · Link · Leifer
A guide to mastering the most popular and valuable innovation methods.
The Design Thinking Life Playbook
Lewrick · Thommen · Leifer
Empower yourself, embrace change and visualize a joyful life.